Kamesha Hill, contracts compliance specialist in the Jackson State University Office of Contractual Services, recently received a third consecutive Strategic Marketing Affiliates (SMA) Top Artwork Reviewer award. SMA is a collegiate licensing company that partners with Jackson State to generate revenue from the licensing of the university’s logo, image and brand.
Last year, JSU generated about $67,000 through the program.
Hill, who has held her position for seven years, said the award was special because it “shows that I take my job seriously”.
On average, Jackson State has about 112 licensed vendors who regularly submit artwork for approval to adorn various products ranging from t-shirts and caps to socks and area rugs.
“Our vendors submit their designs to SMA and once the company reviews it, they submit it to me for final approval,” she said.
The average turnaround time for vendors to get approval through the program is 125 hours. Hill’s average is three hours.
“I’ve reviewed more than 662 pieces of artwork this year,” said Hill, who’s peers only review (on average) 221 pieces of artwork per year. “It’s important for me to do a good job because I am an alum of Jackson State, I love Jackson State and JSU doesn’t make money if I don’t approve the artwork quickly. So when I approve it, the merchandise is able to get out to the market to be sold.”
For more information on the JSU licensing program, visit smaworks.com.